LED vs. Neon Signs: Which Is Best for Your Business?

When it comes to making your business stand out, illuminated signs are one of the most effective tools you can invest in. Two of the most popular options are LED signs and neon signs. Both offer eye-catching displays, but they differ in style, efficiency, and long-term value.

So, which is best for your business? Let’s break it down.

Neon Signs: The Classic Choice

Neon signs have been around for over a century, and they remain iconic for their warm glow and vintage appeal.

Advantages of Neon Signs:

Unique retro look that feels artistic and timeless

Works well for bars, restaurants, and specialty shops

Can create custom shapes and script-style lettering

Drawbacks of Neon Signs:

Fragile and prone to breakage (made from glass tubes)

Less energy-efficient compared to modern options

Can require more maintenance over time

LED Signs: The Modern Solution

LED signs have quickly become the industry standard thanks to their durability and versatility.

Advantages of LED Signs:

Bright, energy-efficient, and long-lasting

Available in a wide range of colors and styles

Easier to maintain and more durable than neon

Ideal for businesses open late or located on busy streets

Better visibility from a distance and in daylight

Drawbacks of LED Signs:

Doesn’t have the same “retro charm” as neon

Some designs can look too modern depending on your brand style

Which One Should You Choose?

The best option depends on your business type and branding:

Choose Neon if your business thrives on a vintage, artistic, or nostalgic feel — like a cocktail bar, coffee shop, or boutique.

Choose LED if you want maximum visibility, low energy costs, and a modern look — perfect for restaurants, retail stores, and professional services.

Light Up Your Business with the Right Sign

Whether you’re leaning toward the nostalgic glow of neon or the modern efficiency of LED, a custom illuminated sign can set your business apart. At Johnston Signs, we design and install both neon and LED signs tailored to your brand and location.

📞 Contact us today for a free quote and let’s create a sign that lights the way to your success.

Clint Johnston